Privacy Policy

1. General information
We are delighted by your interest in our company. The protection of your personal data is of paramount importance to the management of Jay Märtens. You can generally use our websites without providing any personal data. However, if you wish to use specific services, processing of personal data (e.g., name, address, email, phone number) may be necessary. In such cases, we always request your explicit consent unless there is a legal basis.
All data processing is carried out in compliance with the EU General Data Protection Regulation (GDPR) and relevant national privacy laws. This policy explains what data we collect, how we use it, and what rights you have.

2. Key definitions
We use standard GDPR terminology:

• Personal data: any information identifying an individual (e.g., name, IP address).

• Processing: any handling of personal data—from collection and storage to deletion.

• Pseudonymisation: processing that prevents identification without additional information.

• Controller: Jay Märtens—responsible for data processing.

• Processor: third-party entities acting on our behalf.

• Consent, profiling, restriction, etc.: as defined under GDPR.

3. Data controller
Jay Märtens
Grünstraße 4, 38102 Braunschweig, Germany
Phone: +49 176 61658529
Email: ahoi@thespeedboat.de
Website: www.thespeedboat.de

4. Cookies
We use cookies to improve usability and functionality—such as remembering login status or shopping cart contents. You can disable or delete cookies in your browser settings. Note: this may limit site functionality.

5. Server log data
Each visit to our site automatically logs data such as browser type, OS, referrer URL, accessed page, timestamp, IP address, and provider. We use this information solely for operational stability, security, analytics, and legal protection. These logs are anonymized and stored separately.

6. Contact via website
When you contact us via email or our contact form, we automatically store your data to respond. This information is used exclusively for communication purposes and will not be shared.

7. Data retention and deletion
We retain your personal data only as long as necessary for the intended purpose or as required by law. Once no longer needed, data will be routinely deleted or anonymized.

8. Your rights under GDPR
You have the rights to:

• Request confirmation of data processing.

• Access your personal data and details about its use.

• Correct or supplement inaccurate or incomplete data.

• Erase data (“right to be forgotten”) when applicable.

• Restrict data processing temporarily.

• Receive your data in a structured, machine-readable format.

• Object to processing, especially for direct marketing or profiling.

• Withdraw consent at any time.

• Refrain from decisions based solely on automated processing (including profiling).

To exercise your rights, please contact us via email or phone.

9. Online advertising & analytics
We use third-party services (Google AdSense, Analytics, AdWords/Remarketing; Instagram; YouTube) under the following conditions:

• Google Analytics is implemented with IP anonymization and collects aggregated site usage data.

• Google AdSense and Remarketing deploy cookies and tracking pixels to display relevant ads.

• Google AdWords uses conversion cookies (expire after 30 days) to track campaign effectiveness.

• Instagram and YouTube plugins may send data to their networks when you visit or interact—particularly if you’re logged in.
  In all cases, you can opt out by adjusting your browser settings or using tools like Google’s Ads Settings or the Analytics Opt-out Browser Add-on.

10. Legal basis
We process data based on:

• Consent (Art. 6(1)(a) GDPR)

• Contract performance (Art. 6(1)(b))

• Legal obligations (Art. 6(1)(c))

• Vital interests (Art. 6(1)(d))

• Legitimate interests (Art. 6(1)(f)), i.e., our interest in operating our business and serving employees and stakeholders, balanced with your rights.

11. Legal or contractual necessity
Providing personal data may be required by law (e.g., tax regulations) or contract (e.g., shipping). Refusing may prevent contract conclusion. Our staff will communicate any obligations before collecting data.

12. No automated profiling/decision-making
We do not use automated decision processes or profiling based solely on personal data.

13. External sources
This policy follows a template by DGD Deutsche Gesellschaft für Datenschutz GmbH, in cooperation with data protection lawyer Christian Solmecke.